See ads for menarche-education booklets: Marjorie May's Twelfth Birthday (Kotex, 1933), Tampax tampons (1970, with Susan Dey), Personal Products (1955, with Carol Lynley), and German o.b. tampons (lower ad, 1970s)
See also the booklets How shall I tell my daughter? (Modess, various dates), Growing up and liking it (Modess, various dates), and Marjorie May's Twelfth Birthday (Kotex, 1928).
And read Lynn Peril's series about these and similar booklets!
See more Kotex items: First ad (1921) - ad 1928 (Sears and Roebuck catalog) - Lee Miller ads (first real person in amenstrual hygiene ad, 1928) - Marjorie May's Twelfth Birthday (booklet for girls, 1928, Australian edition; there are many links here to Kotex items) - Preparing for Womanhood (1920s, booklet for girls; Australian edition) - 1920s booklet in Spanish showing disposal method - box from about 1969 - "Are you in the know?" ads (Kotex) (1949)(1953)(1964)(booklet, 1956) - See more ads on the Ads for Teenagers main page
DIRECTORY of all topics (See also the SEARCH ENGINE, bottom of page.)
CONTRIBUTE to Humor, Words and expressions about menstruation and Would you stop menstruating if you could?
Some MUM site links:
homepage | LIST OF ALL TOPICS | MUM address & What does MUM mean? | e-mail the museum | privacy on this site | who runs this museum?? |
Amazing women! | the art of menstruation | artists (non-menstrual) | asbestos | belts | bidets | founder bio | Bly, Nellie | MUM board | books: menstruation and menopause (and reviews) | cats | company booklets for girls (mostly) directory | contraception and religion | costumes | menstrual cups | cup usage | dispensers | douches, pain, sprays | essay directory | extraction | facts-of-life booklets for girls | famous women in menstrual hygiene ads | FAQ | founder/director biography | gynecological topics by Dr. Soucasaux | humor | huts | links | masturbation | media coverage of MUM | menarche booklets for girls and parents | miscellaneous | museum future | Norwegian menstruation exhibit | odor | olor | pad directory | patent medicine | poetry directory | products, current | puberty booklets for girls and parents | religion | Religión y menstruación | your remedies for menstrual discomfort | menstrual products safety | science | Seguridad de productos para la menstruación | shame | slapping, menstrual | sponges | synchrony | tampon directory | early tampons | teen ads directory | tour of the former museum (video) | underpants & panties directory | videos, films directory | Words and expressions about menstruation | Would you stop menstruating if you could? | What did women do about menstruation in the past? | washable pads
Leer la versión en español de los siguientes temas: Anticoncepción y religión, Breve reseña - Olor - Religión y menstruación - Seguridad de productos para la menstruación.

Old Dutch Cleanser ad from the 1920s

Recently (1999) someone from Time Warner Inc. researching a 1930s radio show e-mailed to ask what Old Dutch Cleanser was, a household cleaner I remember from the 1950s.

As it happened, I found the ad below on the flip side of this Kotex ad from the 1920s (exact date unknown, from an unknown magazine; I roughly dated it by the Kotex ad on the reverse), creating an opportunity to mention America's preoccupation with cleanliness and odor - personal, that is, not in houses, where most northern European countries outshine the U.S.A. by many lumens.

America doesn't beat Japan, however, in its preoccupation with bodily cleanliness, as I have noted in past News pages. And see Japan's tampon with finger cots.

The "Dutch" woman never showed her face in these ads - below is one from the 1920s - and she carried a mean-looking stick in her pursuit of dirt - house dirt, not body.

The Dutch had a reputation for being extraordinary housekeepers. Do they now?

Imagine looking out your window at Christmas and seeing a bent-over woman approaching your house with a stick in attack position? She's not even wearing a coat! Call 911!

But it's a nice ad.

Long download, large file!

See Tampax tampons (1970, with Susan Dey), Personal Products (1955, with Carol Lynley), and
German o.b. tampons (lower ad, 1981) See a Lucky Strike cigarettes ad from 1933.

See ads for menarche-education booklets: Marjorie May's Twelfth Birthday (Kotex, 1933),
See also the booklets How shall I tell my daughter? (Modess, various dates), Growing up and liking it (Modess, various dates),
and Marjorie May's Twelfth Birthday (Kotex, 1928).
And read Lynn Peril's series about these and similar booklets!
See another ad for As One Girl to Another (1942), and the booklet itself.
© 1999 Harry Finley. It is illegal to reproduce or distribute any of the work on this Web site in any manner or
medium without written permission of the author. Please report suspected violations to hfinley@mum.org