See more Tampax items: 1938 ads, U.S.A., the Netherlands - "Are you sure I'll still be a virgin?" ad (Feb. 1990) - August 1965 ad (U.S.A.) - a sign advertising Tampax during World War II - the original patent - an instruction sheet from the 1930s - and some other early commercial tampons
CONTRIBUTE to Humor, Words and expressions about menstruation and Would you stop menstruating if you could?
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Read 10 years (1996-2006) of articles and Letters to Your MUM on this site.
Leer la versión en español de los siguientes temas: Anticoncepción y religión, Breve reseña - Olor - Religión y menstruación - Seguridad de productos para la menstruación.

Tour the former physical Museum of Menstruation.
Unfinished cartoon strip about the future museum.

Tampax Compak tampon ad
Seventeen magazine, September 1990

Conceal Tampax in your hand? NO WAY!

Plastic applicator? NO WAY!

Well, WAY to both of those statements with Compak.

NO WAY the older one could fit in the palm of your hand, and it had a more environmentally friendly cardboard applicator. Concealing the tampon by getting rid of the applicator was a selling point with Pursettes. (But it probably yielded to pressure to later add an applicator.)

Most early American and many European tampons (o.b. notably), but also Pursettes from around a decade or three before Compak were small because they lacked applicators.

Playtex crowed that it was the first to offer plastic applicators, an environmental killer.

Below: This is how the ads appeared in the magazine, the right one two pages after the first.
Below: Compare the zippier Compak box with the more traditional box from two years before. A Tambrands hand wrote on and donated this box to MUM, part of a generous gift from its archives.

More: 1938 Tampax ads, U.S.A., the Netherlands - "Are you sure I'll still be a virgin?" ad (Feb. 1990) - August 1965 ad (U.S.A.)
All tampon items on this site.

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Harry Finley is the founder and director, and he created, writes and maintains this site.