"TAMPAX The Champ in every way."
Tampax new-ad campaign folder, 1963,
U.S.A.; includes 6 large
glossy copies of new ads and a list of publications
with Tampax advertising. Tambrands kindly donated the folder.
"All Eyes are on Tampax in 1964." Tampax new-ad campaign folder, 1964, U.S.A.; includes 8 large
glossy copies of new ads and a list of publications
with Tampax advertising. Tambrands kindly donated the folder.
"Sales and Profits are FLYING HIGH with TAMPAX
tampons" Tampax new-ad campaign folder, 1967, U.S.A.; includes 7 glossy copies of new ads.
Tambrands kindly donated the folder.
"Tampax tampons PRESENT FOR 1968
(MORE SALES MORE PROFITS)" Tampax new-ad
campaign folder, 1968,
U.S.A.; includes 9 glossy copies of new ads. Tambrands kindly donated the folder.
 
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Arcross applicator tampons, U.S.A., 1960
Affiliated Retailers Inc., New York
history, tampon, women, menstruation, applicator, cycle, period
I don't know know when this 'pon started or how long it was on the market
but tampons came and went like all products. Colleens
from this era exemplifies a tampon that might have had a small regional
market - or no market at all.
It was not a Tampax look alike but almost; the tubes
had a different way of inserting.
Presumably the "Ar" of Arcross
comes from the initial letters of Affiliated
Retailers. The "cross"
(look also at the box design) might be an example
of the frequent association of crosses with menstrual
products, implanting in the onlooker's mind a medical
connection that doesn't exist. But it lends the authority
of medicine.
Tampax ad campaign folder from the 1960s (Tambrands kindly donated it.)
"TAMPAX The Champ in every way."
1963, U.S.A.; includes
6 large glossy copies of new ads and a list of publications with Tampax advertising.
Soft Shape (U.S.A., 1969, Procter &
Gamble) Plastic applicator. Shows the P&G logo that upset Christian
groups.
I thank Tambrands, the former company that made Tampax,
for this donation of Arcross from its archives.
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Below: The beat-up cardboard box - I didn't do it! - measures 6 x 5 1/2 x 2 3/8"
(about 15.2 x 14 x 6 cm). The yellow marks
are remnants of tape.
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Below: Ah, yes, the scientists.
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Below: The laboratory might have been the
owner's wife.
The hand looks as if it's holding a leaf. A leaf?
That can't be right.
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Below: The other side.
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Below: The top of the box annotated by
someone at Tambrands (probably).
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Below: The white
arrows point to the perforations which,
when ripped, expose the tubes within (next page).
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Next | tampom
Kotex's first stick tampon, 1960-65
Penney's (U.S.A., 1968) J.C. Penney's department
store super tampons
(Part of the 1997 Tambrands amazing gift.)
Soft Shape (U.S.A., 1969, Procter & Gamble)
Plastic applicator. Shows the P&G logo that upset
Christian groups.
All tampon directory for this site - See
a Swedish tampon dispenser
for YOUR home!
© 2011 Harry Finley. It is illegal to reproduce or distribute any
of the work on this Web site in any manner
or medium without written permission of the author. Please report suspected
violations to hfinley@mum.org
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