See early tampoms Dale, Wix and B-ettes and a bunch of other earlier ones.
See San-Nap-Pak sanitary napkin ads from 1932 and 1945 and Ads for teenagers. See the roughly contemporary Cashay tampon, box, instructions. (Procter & Gamble donation, 2001), and
Dale (U.S.A., 1930s?-1940s?) Tampons, box, instructions. (Procter & Gamble donation, 2001)
And, of course, the first Tampax AND - special for you! - the American fax tampon, from the early 1930s, which also came in bags.
See a Modess True or False? ad in The American Girl magazine, January 1947, and actress Carol Lynley in "How Shall I Tell My Daughter" booklet ad (1955) - Modess . . . . because ads (many dates).
DIRECTORY of all topics (See also the SEARCH ENGINE, bottom of page.)
CONTRIBUTE to Humor, Words and expressions about menstruation and Would you stop menstruating if you could?
Some MUM site links:
homepage | LIST OF ALL TOPICS | MUM address & What does MUM mean? | e-mail the museum | privacy on this site | who runs this museum?? |
Amazing women! | the art of menstruation | artists (non-menstrual) | asbestos | belts | bidets | founder bio | Bly, Nellie | MUM board | books: menstruation and menopause (and reviews) | cats | company booklets for girls (mostly) directory | contraception and religion | costumes | menstrual cups | cup usage | dispensers | douches, pain, sprays | essay directory | extraction | facts-of-life booklets for girls | famous women in menstrual hygiene ads | FAQ | founder/director biography | gynecological topics by Dr. Soucasaux | humor | huts | links | masturbation | media coverage of MUM | menarche booklets for girls and parents | miscellaneous | museum future | Norwegian menstruation exhibit | odor | olor | pad directory | patent medicine | poetry directory | products, current | puberty booklets for girls and parents | religion | Religión y menstruación | your remedies for menstrual discomfort | menstrual products safety | science | Seguridad de productos para la menstruación | shame | slapping, menstrual | sponges | synchrony | tampon directory | early tampons | teen ads directory | tour of the former museum (video) | underpants & panties directory | videos, films directory | Words and expressions about menstruation | Would you stop menstruating if you could? | What did women do about menstruation in the past? | washable pads
Leer la versión en español de los siguientes temas: Anticoncepción y religión, Breve reseña - Olor - Religión y menstruación - Seguridad de productos para la menstruación.

Carefree Teens pantyliner (1991, Personal Products Corp., U.S.A.)

"Carefree Teens" sounds like an oxymoron, at least in America, and even more so when you think of menstruation. But I think the manufacturer thought that if anyone in American would buy colorful pads, it would be teenagers, certainly not adults.

This pantyliner resembled French (note the confetti in both) and German products of about the same time and some washable pads of today, which are often colorful. But the American menstrual products industry takes a grim view of its products - reflecting most of their customers' feelings - and I don't believe this colorful pantyliner lasted long.
It was un-American.

It ran up against adman David Ogilvy's observation that advertising reflects society (and I think packaging is a form of advertising) - it doesn't try to change it. It uses customers' attitudes to get them to buy the product advertised.



At top is the body side, in the middle the sticky side, with the protective strip in place, and at bottom the pad in its pouch.


The Carefree bag is soft, flexible plastic. At top is the front, at bottom the back, enlarged.
See ads for teens.

See San-Nap-Pak sanitary napkin ads from 1932 and 1945 and Ads for teenagers. See the roughly contemporary Dale tampon, and very early Tampax and fax.
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