See instructions for the American 1936 Tampax - and the box, etc. See a very early Tampax ad (1936) - a very early Tampax box and contents - more early commercial tampons
See more Tampax items: Was Tampax the first French commercial tampon? Tampax menstrual tampons, 1938, France and U.S.A. compared. American ad from August 1965 - nudity in an ad: May 1992 (United Kingdom) - a sign advertising Tampax during World War II - the original patent - an instruction sheet from the 1930s
The influential Dickinson Report (1945) - Early commercial tampons
Ad Aug 1965 - actress Susan Dey ad, 1970 - gymnast Mary Lou Retton ad, 1986 - ad "Are you sure I'll still be a virgin?" Feb. 1990 - ad (British, nude) 1992 - Tampax sign (World War II) - ad, British, 1994 (the thong advantage)
Australian douche ad (ca. 1900) - Fresca douche (date ?) - Kotique douche 1974 ad - Liasan (1) ad - Liasan (2) ad - Lysol 1928 ad - Lysol 1948 ad - Marvel 1926 ad - Midol 1938 ad - Midol 1959 booklet - o.b. German (papyrus tampons) - Pristeen 1969 ad - o.b. German (nude) - Sterizol 1926 ad - Vionell spray 1970 ad (Germany) - the odor page

A British Tampax ad using nudity (1992) - And see other ads directed at teenagers.

See a Modess True or False? ad in The American Girl magazine, January 1947, and actress Carol Lynley in "How Shall I Tell My Daughter" booklet ad (1955) - Modess . . . . because ads (many dates).
CONTRIBUTE to Humor, Words and expressions about menstruation and Would you stop menstruating if you could?
Some MUM site links:
homepage | MUM address & What does MUM mean? | e-mail the museum | privacy on this site | who runs this museum?? |
Amazing women! | the art of menstruation | artists (non-menstrual) | asbestos | belts | bidets | founder bio | Bly, Nellie | MUM board | books: menstruation and menopause (and reviews) | cats | company booklets for girls (mostly) directory | contraception and religion | costumes | menstrual cups | cup usage | dispensers | douches, pain, sprays | essay directory | extraction | facts-of-life booklets for girls | famous women in menstrual hygiene ads | FAQ | founder/director biography | gynecological topics by Dr. Soucasaux | humor | huts | links | masturbation | media coverage of MUM | menarche booklets for girls and parents | miscellaneous | museum future | Norwegian menstruation exhibit | odor | olor | pad directory | patent medicine | poetry directory | products, current | puberty booklets for girls and parents | religion | Religión y menstruación | your remedies for menstrual discomfort | menstrual products safety | science | Seguridad de productos para la menstruación | shame | slapping, menstrual | sponges | synchrony | tampon directory | early tampons | teen ads directory | tour of the former museum (video) | underpants & panties directory | videos, films directory | Words and expressions about menstruation | Would you stop menstruating if you could? | What did women do about menstruation in the past? | washable pads
Leer la versión en español de los siguientes temas: Anticoncepción y religión, Breve reseña - Olor - Religión y menstruación - Seguridad de productos para la menstruación.


Magazine ad in Marie Claire, 14 October 1938

A Dutchman who has generously contributed many items and scans to MUM contributed these scans, plus some commentary.

Below: Ad from Marie Claire magazine, 14 October 1938. Size unknown.
Below: My translation.
Women finally know Freedom!

Tampax eliminates pads, belts and pins

Have you tried Tampax? The tiny tampon of compressed surgical cotton that so many women have already adopted finally gives a practical solution to the tyrannical hygienic problem that's posed several days each month.

Eliminating pads, belts and pins, Tampax is worn internally. Each tiny tampon is inside a small applicator tube that facilitates placement. Tampax is invisible under the lightest dress, the most clinging dress. The woman who uses it it completely unaware of it and yet Tampax assures absolute protection.

It's a revolution, a true emancipation for women, who are freed from all irritation, from all discomfort, from all unease. Tampax makes her truly forget the only inconvenience of being a woman!


Adopting a principle known to gynecologists, Tampax assures a more rational, more rigorous hygiene, answering all medical concerns. All normal women can use Tampax.

TAMPAX Menstrual Tampons




suffices for the month

for the purse

A trial box will be sent to you postage paid.
Write C.E.G.M. (Tampax M.C.), rue du Bac, Asnières (Seine)  while enclosing  5 francs in stamps or check.
Also from 1938
Three more French Marie Claire Tampax ads and a countertop display ad.
Dutch ads (and here) for Tampax.

More Tampax items: See instructions for the 1936 Tampax - See Dutch Tampax ads from 1938 (and here, virtually identical to a contemporary American ad) - American ad from August 1965 - nudity in an ad: May 1992 (United Kingdom) - a sign advertising Tampax during World War II - the original patent - an instruction sheet from the 1930s

copyright 2014 Harry Finley