See early tampoms Dale, Wix
and B-ettes and a bunch
of other earlier ones.
Ad Aug 1965 - actress Susan
Dey ad, 1970 - gymnast Mary Lou Retton ad,
1986 - ad, British, 1994 (the thong advantage)
See more Tampax items: American ad from
August 1965 - nudity in an ad: May
1992 (United Kingdom) - a sign advertising
Tampax during World War II - the original patent
- an instruction sheet from the 1930s
See a Modess True or False? ad in The American
Girl magazine, January 1947, and actress Carol Lynley
in "How Shall I Tell My Daughter" booklet ad (1955) - Modess . . . . because ads (many dates).
 
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Playtex Sport menstrual tampon, 2006 (?), U.S.A.
Box, front & back
By popular request - actually, a woman e-mailed and asked to see what
this tampon was like - I present this Playtex tampon.
I have two complaints. The plastic applicator is one; I thought we were
beyond plastic after plastic applicators covered beaches and didn't deteriorate
in a short time, like cardboard. The second is the implicit claim that this
is somehow especially appropriate for sports (Tampax also makes a "sport"
tampon but my CVS and Shoppers Food Warehouse didn't have it). You mean
the other tampons drop out or leak when playing sports? You mean when Tampax
claimed in early ads that women could play sports
with its tampons the company lied? You mean in the over half century of
tampons the companies have just figured out how to enable women to play
sports while using a tampon? Like, wow! What else are they telling
us that isn't true?
And why are the women (or is that one woman?) wearing dresses? Wouldn't
an unambiguous image be shorts or a bathing suit?
But I'm just a guy. The woman who e-mailed me said her girlfriend thought
this tampon was great, so there you go. The e-mailer herself has had a hysterectomy
so this is sheer curiosity on her part; why buy a box of tampons when you
don't need them?
I do like the red on the box and instructions, that dreaded - at least
formerly - color American menstrual products manufacturers once thought
so inappropriate for using on menstrual products (but see an exception).
As I said on a Canadian radio business program, it would be like making
the wrapping for toilet paper brown and yellow rather than with white puffy
clouds, etc.
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Below: No, the back of the box is not bigger
than the front. I enlarged it to make the text readable.
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