See the fax
tampon and the almost identical tampon Nunap
sold probably about the same time, both
probably made of Cellucotton, the component
of Kotex.
See other marketing devices: Ad-design contest for
menstrual products in the United Kingdom; "Your Image is Your
Fortune!," Modess sales-hints booklet
for stores, 1967 (U.S.A., donated by
Tambrands, 1997)
See early tampoms Wix
and Dale and a bunch of other
earlier ones.
See some Kotex items: First ad
(1921) - ad 1928 (Sears
and Roebuck catalog) - Lee Miller ads
(first real person in amenstrual hygiene ad,
1928) - Marjorie
May's Twelfth Birthday (booklet for
girls, 1928, Australian edition; there are
many links here to Kotex items) - Preparing for
Womanhood (1920s, booklet for girls;
Australian edition) - 1920s booklet in
Spanish showing disposal
method - box
from about 1969 - "Are
you in the know?" ads (Kotex) (1949)(1953)(1964)(booklet, 1956) -
See more ads on the Ads
for Teenagers main page
![](BON_MAY.gif)
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B-ettes menstrual tampon (U.S.A., about
1939)
instructions
Just like the color red, you
won't find the word "tampon"
anywhere in the instructions or on
the box, things meant for the
customers, but you will find it in
the proposal, the one thing meant
only for druggists.
Procter & Gamble kindly
donated the box and contents as
part of a gift of scores of
menstrual products.
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At top are the
"outside" pages (4 and 1) of the
instructions; below them are pages
2 and 3. The open sheet measures
4" x 5" (wide) (10.2 x 12.7 cm)
and is printed on both sides and
lies in the box.
It's strange that
the company's address, below left,
differs from the New York address
printed everywhere else on the
contents.
"Without use of
pads," in the middle of
the right-hand page, is
interestingly similar to what o.B.
(as in the tampon) means in
German: Without
a pad (ohne Binde. o.B.; it
started life in Germany).
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![](bettes5.jpg)
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![](bettes6.jpg)
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© 2001 Harry Finley. It is illegal to
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