Read soem earlier booklets from Kotex and others to educate girls
about menstruation: Read most of a 1928 Australian
edition of the Kotex booklet Marjorie May's Twelfth Birthday, and read
three mid-1930s booklets by Kotex, including a
much-changed version of Marjorie May's twelfth Birthday.
Read the whole menarche booklet As One Girl to
Another (Kotex, 1940).
See a Modess True or False? ad in The American
Girl magazine, January 1947, and actress Carol Lynley
in "How Shall I Tell My Daughter" booklet ad (1955) - Modess . . . . because ads (many dates).

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Ad for teenagers: "Are you in the know?" Kotex menstrual pads,
1953
For years copywriters for Kotex sanitary pads produced Are
you in the know? advertisements for teenage American girls. They
are hilarious, at least to us. But teens understood the language. And they
needed menstrual advice, and who better to give it than Kotex? This illustrates
Joan Brumberg's point (in her book The Body Project)
about the menstrual hygiene companies' taking over menstrual education from
parents and friends (see some links in the left column).
The ads threw in other advice as well, such as how to get along with boys,
touching a weak spot in most every girl. Why not improve your luck and use
Kotex?
This is an ad from March 1953. See an earlier
version (1949).
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Read most of a 1928 Australian edition of
the Kotex booklet Marjorie May's Twelfth Birthday, and read three
mid-1930s booklets by Kotex, including a much-changed version of Marjorie
May's twelfth Birthday.
© 1998 Harry Finley. It is illegal to reproduce or distribute any
of the work on this Web site in any manner or medium without written permission
of the author. Please report suspected violations to hfinley@mum.org
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