See also advertising for teenagers.

Menstrual pad suspenders!
See how a woman wore a belt in a Dutch ad. See a classy 1920s ad for a belt and the first ad (1891) MUM has for a belt.
See how women wore a belt (and in a Swedish ad). See a modern belt for a washable pad and a page from the 1946-47 Sears catalog showing a great variety.
More ads for napkin belts: Sears, 1928 - modern belts - modern washable - Modess, 1960s
Actual belts in the museum
More ads for napkin belts: Sears, 1928 - modern belts - modern washable - Modess, 1960s
Actual belts in the museum
See the Kotex stick tampon.
See also a Saba Ad, Pursettes ad, Kotex "Are you in the know?" ads (1949)(1953)(1964), Ads for Teens, and some older Kotex ads
And, of course, the first Tampax AND - special for you! - the American fax tampon, from the early 1930s, which also came in bags.
See a Modess True or False? ad in The American Girl magazine, January 1947, and actress Carol Lynley in "How Shall I Tell My Daughter" booklet ad (1955) - Modess . . . . because ads (many dates).
CONTRIBUTE to Humor, Words and expressions about menstruation and Would you stop menstruating if you could?
Some MUM site links:
homepageMUM address & What does MUM mean? | e-mail the museum | privacy on this site | who runs this museum?? |
Amazing women! | the art of menstruation | artists (non-menstrual) | asbestos | belts | bidets | founder bio | Bly, Nellie | MUM board | books: menstruation and menopause (and reviews) | cats | company booklets for girls (mostly) directory | contraception and religion | costumes | menstrual cups | cup usage | dispensers | douches, pain, sprays | essay directory | extraction | facts-of-life booklets for girls | famous women in menstrual hygiene ads | FAQ | founder/director biography | gynecological topics by Dr. Soucasaux | humor | huts | links | masturbation | media coverage of MUM | menarche booklets for girls and parents | miscellaneous | museum future | Norwegian menstruation exhibit | odor | olor | pad directory | patent medicine | poetry directory | products, current | puberty booklets for girls and parents | religion | Religión y menstruación | your remedies for menstrual discomfort | menstrual products safety | science | Seguridad de productos para la menstruación | shame | slapping, menstrual | sponges | synchrony | tampon directory | early tampons | teen ads directory | tour of the former museum (video) | underpants & panties directory | videos, films directory | Words and expressions about menstruation | Would you stop menstruating if you could? | What did women do about menstruation in the past? | washable pads
Leer la versión en español de los siguientes temas: Anticoncepción y religión, Breve reseña - Olor - Religión y menstruación - Seguridad de productos para la menstruación.

The Museum of Menstruation and Women's Health

Ad for Stayfree menstrual pads, 1977, Germany, Eltern [Parents] magazine

Stayfree, one of the developers of the no-belt pad that stuck into panties with adhesive strips, advertises here its smaller pad for smaller bodies, possibly the first minipad. And it does so in a very un-American way: a nude model, nipple showing, in white panties! Those Germans! (And French!)

When the museum was open in my house a Japanese woman studying at an American university sent me her thesis about menstrual leave in Japan and said she had to have her mom mail her small pads because the American ones were too big.

By the way, in the lower right corner you see "Hahn," the name of the manufacturer. And to its left you see a odd drawing; that's the comb and eye of a rooster, which is what Hahn means in German.

My translation:

Stayfree, the minipad. Because big pads are usually too big for young girls.
[A pun in German: in der Regel means usually but Regel can also mean menstrual period. See words for menstruation in German.]
[Text, starting at lower left]
For young girls, Stayfree, the minipad, is ideal:
It's so small that one hardly feels it. And it's never bothersome. It doesn't bind up.
[Chart showing bleeding on various days.] And many young girls can use it on every day of their periods.Thus also on the first days, when the bleeding is somewhat heavier.
Because Stayfree is a minipad that's especially secure - in three ways.
It has an extra wide adhesive strip along the complete length of the pad. That guarantees a secure position in the panties.
The sides of the pad have special protection against leakage on the sides. That increases the absorption ability and gives you more security if you can change the pad at the right time.
A further security is the soft blue panty protection on the bottom of the pad. It's completely moisture proof and keeps the shape of the pad.
But that's not all that's special about this minipad:
It has a net-like, skin-friendly wrapping. The secretion is absorbed at every point and immediately taken into the inside of the pad. Therefore the surface remains clean for a longer time.
Try Stayfree, the minipad. For young girls this minipad is the right size for young girls
[the Regel pun again].
Stayfree, the minipad with the three security advantages.

See also advertising for teenagers. NEXT Stayfree ad

© 2007 Harry Finley. It is illegal to reproduce or distribute any of the work on this Web site in any manner or
medium without written permission of the author. Please report suspected violations to