More Modess:
1927 Gilbreth report to Johnson & Johnson about Modess
newspaper ads 1927-28
"Silent Purchase" ad, June 1928
ad, 1928
"Modernizing Mother" ads: #1, February 1929 ("Mother . . . don't be quaint"); #3 April 1929 ("Don't weaken, Mother"); #5, June 1929 ("Never mind, Mother, you'll learn")
ad about concealing pad, 1930
ad compared with Kotex ad, 1931
ad, 1931
wrapped Modess pad for dispenser, 1930s? Ad, U.K., 1936
True or False? ad in The American Girl magazine, January 1947
Australian ad, 1957
ad (1956) with "Modess . . . . because" ad incorporated into it
ad for "Growing Up and Liking It" booklet (1963, Modess)
actress Carol Lynley in "How shall I tell my daughter?" booklet ad (1955)
Modess . . . . because ads (many dates) - and threw in household tips.French ad, 1970s?
ad, French, 1972, photo by David Hamilton Personal Digest leaflets (6), 1966-67: describe Modess products
How Modess Sanitary Napkins Began: excerpts from"A Company That Cares: One Hundred Year Illustrated History of Johnson and Johnson"
Panties: Modess "Sanitary Shield" (two-band pad holder in crotch; 1970s; U.S.A.)
Modess "Panti-kini" (two-band holder to hold pad in crotch; 1960s-1970s, U.S.A.)
CONTRIBUTE to Humor, Words and expressions about menstruation and Would you stop menstruating if you could?
Some MUM site links:
MUM address & What does MUM mean? |
Email the museum |
Privacy on this site |
Who runs this museum?? |
Amazing women! |
Art of menstruation (and awesome ancient art of menstruation) |
Artists (non-menstrual) |
Asbestos |
Belts |
Bidets |
Birth control and religion |
Birth control drugs, old |
Birth control douche & sponges |
Founder bio |
Bly, Nellie |
MUM board |
Books: menstruation & menopause (& reviews) |
Cats |
Company booklets for girls (mostly) directory |
Contraception and religion |
Contraceptive drugs, old |
Contraceptive douche & sponges |
Costumes |
Menstrual cups |
Cup usage |
Dispensers |
Douches, pain, sprays |
Essay directory |
Examination, gynecological (pelvic) (short history) |
Extraction |
Facts-of-life booklets for girls |
Famous women in menstrual hygiene ads |
Feminine napkin, towel, pad directory |
Founder/director biography |
Gynecological topics by Dr. Soucasaux |
Humor |
Huts |
Links |
Masturbation |
Media coverage of MUM |
Menarche booklets for girls and parents |
Miscellaneous |
Museum future |
Norwegian menstruation exhibit |
Odor |
Olor |
Pad, towel, napkin directory |
Patent medicine |
Poetry directory |
Products, some current |
Puberty booklets for girls and parents|
Religion |
Religión y menstruación |
Your remedies for menstrual discomfort |
Menstrual products safety |
Sanitary napkin, towel, pad directory |
Seguridad de productos para la menstruación |
Science |
Shame |
Slapping, menstrual |
Sponges |
Synchrony |
Tampon directory |
Early tampons |
Teen ads directory |
Tour of the former museum (video) |
Towel, pad, sanitary napkin directory |
Underpants & panties directory |
Videos, films directory |
Words and expressions about menstruation |
Would you stop menstruating if you could? |
What did women do about menstruation in the past? |
Washable pads |
Read 10 years (1996-2006) of articles and Letters to Your MUM on this site.
Leer la versión en español de los siguientes temas: Anticoncepción y religión, Breve reseña - Olor - Religión y menstruación - Seguridad de productos para la menstruación.


Personal Digest
Folder showing Modess products, 1967, U.S.A.
Personal Products Company

tampon, pad, sanitary napkin, panty, panties, brief, belt, menstruation, menstrual cycle, period
women, Coets, Meds, Vee-Form

Companies like Personal Products made folders showing what they offered and threw in some household tips. See more of these Modess leaflets.

Kotex did the same.

See German offerings during in the early 20th century.

Below: Below: The 2 sides of the 4-page folder, reduced.
Each of the glossy pages measures 2 3/4 x 4 1/2" (7 x 11.4 cm).
When folded up, the first page is the woman with leaves (below right).
This opens to the pages in the bottom row, below, starting with
the dissected Modess pad at left.

Click on the small pictures to see enlargements.
Below: Pads for women to wear after childbirth - "hospital size" - and
nurses associated with them have been around for a long time.
Women wore them with belts.
I once thought that "hospital" meant that the pads were that size - huge.
And they were. Today women can wear
"overnight" pads for a large loss of menses.
NEXT | Meds tampons (U.S.A. and elsewhere, box and tampon, 1967, Personal Products Company) - Meds (box & tampons, 1940s-1950s?) -
pamphlet introducing Meds to the world (1930s) - Meds box & tampons, 1970, New Zealand - 1941 ad -
Several Personal Digest leaflets - 1967 ad - undated instructions here and here. - Australian ad, 1950s
Panties: Modess "Sanitary Shield" (two-band pad holder in crotch; 1970s; U.S.A.)
Modess "Panti-kini" (two-band holder to hold pad in crotch; 1960s-1970s, U.S.A.)

© 2011 Harry Finley. It is illegal to reproduce or distribute any of the work on this Web site
in any manner or medium without written permission of the author. Please report suspected
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