See a 1965 ad for a Pursettes school educational kit - Pursettes Getting to Know Yourself booklet for girls - other teaching booklets: Growing Up and Liking It and How Shall I Tell My Daughter? - underpants directory - tampon directory - early commercial tampons - ads for teens
Early commercial tampons - main page for ads for teens - see the actual Pursette tampon, box and tote - See more ads for Pursettes: July 1972 (letter testimonial) - October 1974 (cartoon story) - February 1974 (cartoon story) - September 1972 (letter testimonial) - August 1974 (letter testimonial) - 1975 (cartoon story)
CONTRIBUTE to Humor, Words and expressions about menstruation and Would you stop menstruating if you could?
Some MUM site links:
homepage | MUM address & What does MUM mean? | e-mail the museum | privacy on this site | who runs this museum?? |
Amazing women! | the art of menstruation | artists (non-menstrual) | asbestos | belts | bidets | founder bio | Bly, Nellie | MUM board | books: menstruation and menopause (and reviews) | cats | company booklets for girls (mostly) directory | contraception and religion | costumes | menstrual cups | cup usage | dispensers | douches, pain, sprays | essay directory | extraction | facts-of-life booklets for girls | famous women in menstrual hygiene ads | FAQ | founder/director biography | gynecological topics by Dr. Soucasaux | humor | huts | links | masturbation | media coverage of MUM | menarche booklets for girls and parents | miscellaneous | museum future | Norwegian menstruation exhibit | odor | olor | pad directory | patent medicine | poetry directory | products, current | puberty booklets for girls and parents | religion | Religión y menstruación | your remedies for menstrual discomfort | menstrual products safety | science | Seguridad de productos para la menstruación | shame | slapping, menstrual | sponges | synchrony | tampon directory | early tampons | teen ads directory | tour of the former museum (video) | underpants & panties directory | videos, films directory | Words and expressions about menstruation | Would you stop menstruating if you could? | What did women do about menstruation in the past? | washable pads
Leer la versión en español de los siguientes temas: Anticoncepción y religión, Breve reseña - Olor - Religión y menstruación - Seguridad de productos para la menstruación.

Pursettes menstrual tampon ad, 10 May 1959
The Cincinnati Pictorial Enquirer newspaper

Pursettes tampons, which had lubricant on the rounded tips and no applicators, often had wordy - very wordy - ads promoting their virtues. (See a verbose testimonial ad for Pursettes, but also a more appealing cartoon ad, one of many.)

The ad gives the impression that cardboard applicators, code for Tampax tampons, encased all tampons in America. Not true, of course. In fact most of the early tampons had no applicator (Wix, for example, and the strange fax - no relation to the machine), just like Pursettes.

I thank Tambrands, the former maker of Tampax, for donating a file folder, label below (I fuzzed out the name), full of dozens of Pursettes and Modess ads to this museum!

Large file so you can read the writing.

The difference between a so-yesterday! mother and today's daughter is better seen in old Modess ads.

NEXT | See a 1965 ad for a Pursettes school educational kit - Pursettes Getting to Know Yourself booklet for girls - See the Pursettes tampon

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