See more Pursettes ads: September 1972 (letter testimonial) - August 1974 (cartoon story) - October 1974 (cartoon story) - February 1974 (cartoon story) - August 1973 (letter testimonial) - 1975 (cartoon story) - undated "regular" ad
Go to Saba ad, Are you in the know? (Kotex ads 1949, 1953), Ads for Teens
See a 1965 ad for a Pursettes school educational kit - Pursettes Getting to Know Yourself booklet for girls - other teaching booklets: Growing Up and Liking It and How Shall I Tell My Daughter?
See an actual Pursettes compact and a real box of Pursettes and the tampon itself.
And see famous people, some under twenty, in menstrual products advertising.
CONTRIBUTE to Humor, Words and expressions about menstruation and Would you stop menstruating if you could?
Some MUM site links:
homepage | MUM address & What does MUM mean? | e-mail the museum | privacy on this site | who runs this museum?? |
Amazing women! | the art of menstruation | artists (non-menstrual) | asbestos | belts | bidets | founder bio | Bly, Nellie | MUM board | books: menstruation and menopause (and reviews) | cats | company booklets for girls (mostly) directory | contraception and religion | costumes | menstrual cups | cup usage | dispensers | douches, pain, sprays | essay directory | extraction | facts-of-life booklets for girls | famous women in menstrual hygiene ads | FAQ | founder/director biography | gynecological topics by Dr. Soucasaux | humor | huts | links | masturbation | media coverage of MUM | menarche booklets for girls and parents | miscellaneous | museum future | Norwegian menstruation exhibit | odor | olor | pad directory | patent medicine | poetry directory | products, current | puberty booklets for girls and parents | religion | Religión y menstruación | your remedies for menstrual discomfort | menstrual products safety | science | Seguridad de productos para la menstruación | shame | slapping, menstrual | sponges | synchrony | tampon directory | early tampons | teen ads directory | tour of the former museum (video) | underpants & panties directory | videos, films directory | Words and expressions about menstruation | Would you stop menstruating if you could? | What did women do about menstruation in the past? | washable pads
Leer la versión en español de los siguientes temas: Anticoncepción y religión, Breve reseña - Olor - Religión y menstruación - Seguridad de productos para la menstruación.

Pursettes tampon ad, 1972

Pursettes, a tampon with a lubricated tip which was sold in the U.S.A in the 1960s through the 1980s, used cartoon advertising to appeal to a young audience (as did Saba in Denmark).

A remarkable thing to note here is that the writer uses a semi-colon, and correctly (fifth and sixth lines down: "They agree; there's really nothing like them.")!

Grab the first kid you see walking down the street by his or her scruffy t-shirt and scream, "USE A SEMI-COLON IN A SENTENCE!" You will probably vote for school vouchers thereafter, a bad idea, making our schools even worse, especially for poor people.

The bulk of the letter corresponds to how you would think a majorette would write a letter: a little too enthusiastically, as are the other testimonials. But that's what a testimonial is supposed to be.

It would be interesting to know how her life turned out: she's probably in her early forties.

See the September 1972 ad for commentary about testimonial ads in general, etc.

This ad is from July 1972.

San-Nap tampons box - folder
See San-Nap-Pak sanitary napkin ads from 1932 and 1945 and Ads for teenagers.

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